Case Studies & Insights - The Digital Co-Op

One Year and 1040% List Growth: A Digital Co-Op Case Study

For one nonprofit, investment in list growth through The Digital Co-Op has dramatically transformed their digital fundraising program: They’ve grown their email list from 50,000 to 570,000 names in just one year.

406% More Effective Reactivation: The Power of Co-Op Modeling

For one organization prioritizing reactivation strategy in 2022, a head-to-head test showed that an audience identified by The Digital Co-Op drove a 406% increase in revenue compared to their traditional reactivation audience selection methods.

Seizing the moment: Breaking even in 14 days during EOY

As competition for attention and opens in supporters’ inboxes and timelines continues to multiply, charitable organizations across sectors share a vital imperative for growth – both in terms of revenue and audiences of engaged donors.

Why AI Modeling is the Future of Acquisition

What makes the traditional co-op model so powerful? And what happens when we take it a step further and apply cutting-edge AI to deliver high-quality and dependable leads to members of the first-ever online co-op?

50% Return During Rapid-Response Moments: Why Nonprofits are Turning to AdvantageAI for List Acquisition

100% returns on paid media investment in weeks. We did this for nonprofit organizations who are members of AdvantageAI, our first-of-its-kind digital data co-op.

We Created The First-Ever AI Model to Identify Advocates to Acquire. And it Worked.

When we launched The Digital Co-Op, we knew two things: 1) it would help mission-aligned nonprofits and campaigns find prospects and donors, and 2) serve as a laboratory of innovation.