About The Digital Co-Op
For the past five years, The Digital Co-Op has helped nonprofits and campaigns achieve unprecedented growth by combining the modeling power of social advertising with the predictability of fixed-cost solutions. It’s an award-winning tool designed to help solve any list-growth challenge.
And with more than 330 members of varying sizes and 150M email addresses (that’s 1 in 3 people in the U.S.!), The Digital Co-Op offers the largest inventory of proven high-quality email leads for your organization.
It’s old made new.
The Digital Co-Op’s ancestors come from the direct mail world, where nonprofit organizations have utilized cooperative growth models for decades.
What’s new? We’ve brought it online – powered by sophisticated machine learning algorithms that rival those used in any sector of marketing.
Take a look at what The Co-Op has achieved in its first 5 years:
The Digital Co-Op is also outperforming leads acquired through social advertising channels like Meta and YouTube.
Co-Op leads have proven to be 80% less costly and deliver a 56% stronger average gift. And organizations are seeing impressive long-term returns: One organization has raised nearly $3M over five years and acquired 1.3M new supporters and over 17K new donors.
Here’s how it works:
The Digital Co-Op is a collaborative, data-driven tool made up of over 330 organizations sharing mission-aligned data points to grow smarter together. Our cutting-edge models parse billions of data points from you and other like-minded organizations to meet the needs of your mission: to grow your list with new-to-you email supporters, reactivate lapsed audiences, find supporters primed for advocacy, and more.
Ready to learn more about how it might work for your program?
Share your email and a member of our team will reach out soon to chat about how The Digital Co-Op can support your mission!